International Business and Sustainable Development †Free Samples

Question: Discus about the International Business and Sustainable Development. Answer: Introduction In the modern world, sustainable business development is an important factor for most business. Without proper sustainability in business, managers cannot maintain the trust of the people. According to Holden, Linnerud Banister (2017), the increase in the focus of sustainable development is because managers need to understand the ways by which the local and regional environment can be protected. The report provides a detailed analysis of the ways to maintain sustainability by using the concept of green building. The report highlights the concept and the process adopted by managers in order to apply green building in the areas of business. The importance of LEED certification and the effect of green building on the lives of the people are analysed in this report. The report sheds light on the adoption of green building by Beirut that contributes to the construction of green buildings for maintaining sustainability in the business. According to Van Tulder, Verbeke Strange (2014), green building is a process of building structures and processes that help in maintaining the environment in a sustainable manner. The planning of green building is done at an initial stage of constructing a building. The construction of green buildings is resource efficient and helps in the proper maintenance and development of a building. It helps in determining the life cycle of a building starting at the stage of designing the building, constructing and maintaining the building. As stated by Griggs et al., (2013) the ideal construction of green building signifies ways that can help in preserving the natural environment. It can help in constructing buildings that help in maintaining the purpose of maintaining a proper environment. However, in order to achieve this, cooperation and support of the constructors and the designers is required. The designing of green building expands and provides complements to the design of classical bu ildings in the regions of business. In this regard, it can be said that the adoption and construction of the green building have been adopted by Beirut in an effective manner. Beirut is a company in France that specialises in designing green buildings. The company aims to extract the benefits of green building. Some of the benefits that can be adopted with the implication of green building include reduction of trash and pollution from the environment. This can help in ceasing the degradation of the environment and bring about changes in the lives of the people. In this regard, Wheeler Beatley (2014) stated that the concept of green rooftop could bring about major changes in the lives of the people. Green rooftops can bring about the efficient use of water, energy and other relevant resources. These resources bring about the development of sustainability among the people and protect the health and lifestyle of the individuals. Beirut has also managed to create a business for exchanging green products and services in the market. Thus, green building has brought about many benefits that have significantly affected the growth of sustainability in the country. In this regard, a process needs to be maintained that highlights the significance of the concept. Process of green building As stated by Pearce, Barbier Markandya (2013) green building requires a systematic process that helps in the development of sustainability among the people. The process needs to be simple so that people can adopt the process effectively. In the light of this, it can be said that the saving of energy is an important aspect of ensuring sustainability. It has been observed that globally, large buildings drain the maximum amount of energy, electricity and water consumption. This accounts for 18% of the total energy consumption in a region. Hence, it is important to develop a process that leads to the conservation of these energies. The adoption of renewable sources for a domestic purpose can be stated as a way by which green building process can be applied. While implementing the concept of green building it is necessary to keep in mind that the walls and windows need to be decorated with green plants (Profile et al., 2016). This can help in the proper circulation of oxygen in the build ings and promote the importance of greenery among the people. This process can also help in developing a sustainable environment in the buildings. The green rooftop can help in creating a greenery atmosphere for the individuals. It can also be a method for increasing the business as an adoption of green rooftop can help in producing fruits and vegetables that can be sold in the market for a considerable profit. This is another process that can be adopted by the buildings encouraging the concept of green building in the regions. Hence, it can be said that the process of adopting green building can be both simple and cost-effective. In this case, it can be said that Beirut adopts this process in an effective manner and implements ways by which the sustainability can be maintained. The effectiveness in which the company saves energy can help in increasing the energy sources in the world. However, despite the conservation of energy and other natural resources, the maintenance of green rooftop requires excess consumption of water. The storage of rainwater helps in addressing the issue and ensures that the objective of maintaining su stainability remains (Kolk, 2016). Heating purpose Solar heating can be considered as the conversion of sunlight in order to heat a building and keep it harm during the winter season. It can also be used to heat water or solar thermal collector. Kibert (2016) stated that various models of solar heating are available that help in maintaining the required heat in the buildings depending upon the temperature. The solar heaters are also shaped depending upon the amount of heat required in the building and the design of the building. The energy from the sun is used in order to preserve the renewable sources of energy that exists on the planet. The direct absorption of energy helps in serving the purpose of heating in an effective manner. Apart from this, the solar panel can also be used to provide sunlight to the plants in the rooftop garden. This can help in the proper production of the consumables and ensure that the market value of the consumables increases. Zuo Zhao (2014) observed that the solar heat is transferred directly to the i nterior of the building after having been stored in the reflection panels. However, a backup system is always required in order to control the failure of the system. The heating purpose used to maintain sustainability in the buildings in Beirut is the solar heating. This is because the use of energy from the sun can help in maintaining the non-renewable resources and reduce pollution (Robertson, 2017). The use of light concentrating mirror helps in trapping the energy and operate independently using electric gas heaters. This paves way for the effective consumption of energy in the buildings. The lack of space in the solar panel can be countered by the use of an auxiliary backup system that provides a heating process for heating the system. Beirut uses liquid systems with the inclusion of storage systems that help in radiant heating. The use of liquid and air system for heating can help in supplementing forced system that leads to the heating of air. This provides sufficient circulation of heat in the buildings with less consumption of energy. In this regard, the cooling system used for lowering temperatures during summer seasons can also be used to store energy effectively. Cooling purpose According to Eichholtz, Kok Quigley (2013), the use of natural ventilation can help in keeping the rooms cool and airy. This can also help in proper circulation of air. The use of natural ventilation can help in controlling the air quality indoors. The natural ventilation process helps in reducing indoor pollutants, provides thermal comfort and ensures that humidity does not remain in the buildings. The use of natural ventilation can help in the free circulation of air around the building. It dilutes the quality of air making sure that the harmful elements do not hamper the growth and health of the lives of the people. Harmsen, Hackmann Bos (2014) stated that the use of natural ventilation reduces the dependence of machines that are used to provide cooling. In this process, it helps in conserving energy and develops sustainability in the buildings. Apart from this, the designing of natural ventilation can reduce the cost of construction of the building by restricting the use of air -conditioners and ceiling fans. In the case of Beirut, the company encourages the use of natural ventilation in the buildings in order to save energy consumption. This helps the buildings to provide a continuous supply of fresh air and reduce pollutants indoors. The balance between humidity and temperature can be maintained at such a level that it provides comfort to the people residing in the buildings. Another important advantage that natural ventilation provides is the fact that it provides an easy escape route in case of emergency (Wei, Ramalho Mandin, 2015). This is important because accidents may occur without prior notice and can cause severe problems to the people. Beirut focuses on designing such ventilation because of the aim it has on reducing the harmful components that exist in the air. The air-borne diseases can be reduced if the proper circulation of air takes place in the rooms. Thus, the use of natural ventilation can help in establishing a proper balance between the circulation of air and reducti on of contaminants in the building. However, in order to implement these techniques, it is necessary that the constructors ensure that the LEED rating of the systems is sufficient for the safe designing of the buildings. Importance of LEED certification Leadership in Energy and Environmental Design (LEED) is considered to be an important program for certifying the green building. It provides the rating system that helps in analysing the construction, design, maintenance and operation of the buildings. IT aims to make the building owners responsible towards the environment and educates them to use the resources in an effective manner. LEED certification is important in order to ensure that the highly efficient buildings with fewer costs are maintained. The innovative designs and the priority need to be maintained by the engineers. According to Yang Zou (2014), a LEED certification is required for the proper maintenance of sustainability in the environment. This can help in the reduction of about 34% of the greenhouse emissions that are caused due to the excess pollutants. A non-LEED certified building does not enjoy such benefits and thereby have the possibilities of increasing the greenhouse emissions. Another advantage that LEED c ertification provides is the fact that it helps in saving money (Deng Wu, 2014). This is important for commercial buildings that need to reduce overhead charges related to the business carried out. In this regard, it can be said that Beirut needs to adopt these tactics by improving the water efficiency and the energy efficiency. The LEED certification can help in rating the building in terms of its effectiveness in saving the resources. The cost incurred for the production of solar panels or natural ventilation can be reduced with the proper time for LEED certification. The indoor air quality, energy from the atmosphere, innovation in design and priority of the regions require the certification of LEED for the smooth and effective functioning of the projects (Fuerst, Kontokosta McAllister, 2014). Hence, in this regard, it can be said that Beirut can foster the other important factors that can be pivotal after the certification of LEED. It helps in the creation of health environment as it reduces the unhealthy air particulates that go about in the building. Hence, the LEED certification can help in the reduction of sick building syndrome. This can lead to ensuring proper health and wellbeing of the people residing in the buildings constructed by Beirut. Effect on health and wellbeing According to Chen, Yang Lu (2015), the main purpose of the maintenance of sustainability is to ensure the proper health of the people. Every individual aim to lead a healthy lifestyle in order to ensure that the wellbeing is maintained. In this regard, the application of green building can be related to ensuring the health of the individuals. This can be possible by the application of the techniques used for maintaining sustainability. The application of green buildings can help in maintaining the fitness of an individual. The natural circulation of air using ventilation system can ensure that harmful emissions are filtered from the buildings (Yang, Zou Wang, 2016). The wellbeing of the individuals can be maintained with the application of sustainable practice in the environment. The application of solar panels for a heating purpose can help in reducing the consumption of energy. With the money saved due to the adoption of green building, individuals can use it to decorate the buil dings and make it more effective for protecting the health. Beirut also adopts similar tactics while trying to ensure the health and well-being of the people residing in the country. The construction of the building is such that the people can use the sustainability equipment in a positive and effective manner. The health of the people can improve due to the inhalation of fresh air and the consumption of fresh fruits and vegetables (Ching Shapiro, 2014). A green rooftop can help in relaxation as it provides the natural effect of a garden. This is particularly important in office buildings where people can take a break from work by visiting the rooftop. Hence, the drastic improvement in health and wellbeing of the people can help in providing evidence about the effectiveness of green buildings and its increased adoption in the future (Koebel et al., 2015). Thus, it is important to maintain the green buildings and improve it in order to sustain the benefits it provides to the people. The LEED certification can contribute to making the project successful and ensure that the aim towards sustainability is maintained. Conclusion Hence, it can be concluded that sustainability policy through green buildings can help Beirut in protecting the environment and ensure a healthy lifestyle of the people. The manner in which the company promotes the effectiveness of green building provides a proper understanding of the concept and help in identifying the ways by which different techniques can be adopted in order to maintain the sustainability. The purpose adopted for heating and cooling the buildings based on the fluctuations of temperature is effective in understanding the importance of green building. The health and well-being of the people are maintained by adopting rooftop buildings that help in circulating clean and fresh air in and around the region. LEED certification provides a proper rating of the ways by which the construction and designing of the buildings are done. These ratings help Beirut to understand its capabilities and promote the development of the green building in an effective manner in the countr y. Reference Chen, X., Yang, H., Lu, L. (2015). A comprehensive review on passive design approaches in green building rating tools.Renewable and Sustainable Energy Reviews,50, 1425-1436. Ching, F. D., Shapiro, I. M. (2014).Green building illustrated. John Wiley Sons. Deng, Y., Wu, J. (2014). 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